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Ssophia Bbae Product Designer New York EST --:-- --
hero.js

Sophia Bae Athlete turned product designer.
I work across design, motion, and code, translating spatial intuition into things people use.

BasedNew York City
StudyingMPS, Parsons '26
PreviouslyMindscape, FÊTE
StatusOpen to work

I work across design, motion, and code — translating spatial intuition into things people use.

Soon graduating with an MPS in Communication Design at Parsons, after earning my BA in Visual & Media Studies at Duke in 2025. Previously a Junior Designer at FÊTE | Jung Lee NY, before that the 0→1 mobile UI for Mindscape AI.

Timeline

Practice

A designer working at the edge of design and engineering. I've spent the last decade between the golf course and the studio, learning how to build and interact with things: DIY keychains, flower Legos, Minecraft worlds, personal zines.

I work across design, motion, and code, and I treat them as one practice rather than three. Figma for shape and system, After Effects for motion, and React with Claude Code for prototypes that actually run. Working in code changes how I design. I commit earlier, prototype rougher, and judge a direction by how it behaves, not just how it looks on the artboard. When something isn't working, I pivot at the system level instead of pushing pixels.

I played competitive golf for ten years, recruited at fourteen to play Division I for Duke. That training instilled a rigor and discipline nothing else would have given me: how to thrive under pressure, make decisions in the moment, commit to a strategy when conditions change. I design the same way. Start, revise, repeat. Perform when it counts.

Born and raised in New Jersey, with stops in Florida, North Carolina, and now New York.

Have a project, a question, or want to say hello?

Open to

  • Designers & design engineers building AI-native products
  • Founders taking 0→1 ideas into the world
  • Anyone trying to build something genuinely cool
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